H&M have produced a ‘Fashion against AIDS’ collection that includes a range of organic cotton tank tops, hoodies, t shirts etc featuring a unique print that has been designed by a specially chosen artist/designer. Good Charlotte, Rhianna, Katherine Hamnett, Jade Jagger and Timbaland are just some of the stars that are behind the project.

This is a great way to raise awareness of AIDS particularly to young people whilst raising money for the cause; 25% of the sales proceeds are donated, through DAA and YouthAIDS to help prevent the spreading of the disease worldwide.

The t shirts are £9.99, the one shown here is Rhianna’s t shirt design; it’s funky, fresh and is for a good cause! It’s great to see fashion retailers and stars combining to create collections for a good cause rather than for lining their own pockets! Well done H&M!

This entry was posted on Friday, February 15th, 2008 at 1:49 pm and is filed under High Street Fashion, Tops. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.